For adults who are done starting over
Become someone who follows through.
You've started before. Maybe a dozen times. This time there's no streak to protect: just real rewards that land when you least expect them. Your brain responds more to a surprise than to a reward it can predict. Build the habits you want, quit the ones holding you back, and ride out the urge.
Live now on both stores. Free to start, with a one-time upgrade for unlimited everything. No subscription, no account, no ads.
The real home screen: your ocean, your coach, your goals.
It's not you. It's the design.
Streaks set you up to quit.
You know the pattern. Strong start, a missed day, the streak resets to zero, and so does your motivation. Then you quietly stop. That's not a willpower problem. It's a design problem, and it's the same one in almost every habit app.
Streak anxiety
All-or-nothing chains punish the inevitable off day.
Childish gamification
Badges and mascots that treat grown adults like kids.
Motivation flatline
Predictable rewards stop working the moment they're expected.
Unpredictable rewards beat predictable ones.
It's called variable-ratio reinforcement, and behavioral science ranks it among the most powerful motivators known. That flicker of "maybe" is what keeps you coming back.
Try it yourself
Hold the gift. See what surfaces.
Press and hold, just like completing a habit in the app. Every completion gets something. What you get is the surprise. No streak to protect. Nothing to lose.
Optional. Shows on your third hold (or next, if added later). Never saved or sent.
Your next hold shows what the app says when you return.
Your first three holds show each kind of reward, as the app does when you first open it. After that, what you get is the surprise.
How it works
Three steps, then surprise.
1 · Create your habits
Habits to build, habits to quit, goals to reach, each one anchored to who you want to become.
2 · Press and hold to check in
A moment of anticipation, then your reward. No guilt if you miss. Just pick up where you left off.
3 · Get surprise rewards
Real rewards and celebrations, delivered on a schedule you can't game.
Straight from the app
See it for real.
Build what you want · quit what holds you back
For the habits you want, and the ones you don't.
Build good habits
Tie each habit to your values, then let unpredictable rewards do the heavy lifting. Every check-in is one more vote for who you're becoming.
Surf the Urge
When a craving hits, you don't have to white-knuckle it. Surf the Urge draws on urge-surfing from Acceptance & Commitment Therapy: cravings crest and pass like waves. A private, on-device coach helps you ride it out: no willpower battles, no shame.
"The first time I tested Surf the Urge, I caught myself crying. It talked to me the way a good therapist would: with grace and compassion, reinforcing the good and letting go of the bad."
A coach in your pocket
Coaching grounded in real psychology.
A private, on-device coach grounded in ACT, self-compassion, and self-determination research, anchored to your values and who you want to become. It never reaches for guilt, shame, or streaks.
Missing once doesn't change who you're becoming. What matters is what you do next.
The built-in coach, on your phone
On Android phones with Gemini Nano, the coach can personalize its replies.
Your actions today are a vote for who you're becoming.
You don't have to be perfect at this. You don't even have to be good at it yet. You just have to be kind to yourself while you try.
Real lines from the app's built-in coach. Coaching runs on your device, never in the cloud.
Private by design
The coaching runs entirely on your device. Your habits are stored on your devices, never on our servers.
Built on evidence
Dozens of research-backed principles, from variable-ratio reinforcement to self-compassion. Read the science →
Always kind
A missed day is human. The coach meets you with compassion and a next step, never a scolding.
Rewarding Habits is a skill-building app informed by psychological science. It isn't therapy or a crisis service. If you're struggling, please reach out to a professional.
Your ocean
Watch your ocean grow.
Every habit grows its own ocean. Your completions carry its sky from Night toward Full Glory, and time away never dims it.
A missed day breaks nothing.
Your sky is exactly where you left it.
Your ocean is a record of what you've done. The reward is the moment right after each completion.
Everywhere you are
iPhone, Android, and your watch.
Your habits are stored on your devices, never on our servers, and encrypted on your phone: no account, no backend. Privacy isn't a setting here; it's the whole design.
Live now on both stores. Free to start, with a one-time upgrade for unlimited everything. No subscription, no account, no ads.
And a whole lot more
Everything you need to follow through.
Questions
The short answers.
Does Rewarding Habits use streaks?
No, never. Rewarding Habits rewards you on a random (variable-ratio) schedule instead of streaks, and a missed day breaks nothing. It never uses streak counters, guilt, or shame.
What makes it different from other habit apps?
Instead of streaks, it uses unpredictable rewards plus a private, on-device coach grounded in ACT, Compassion-Focused Therapy, and Self-Determination Theory. It's built to encourage you, never to punish a missed day.
Is Rewarding Habits free?
Yes. Free to start, with a one-time upgrade for unlimited habits, goals and quit habits. No subscription.
Can it help me quit a bad habit?
Yes. It helps you build good habits and quit the ones holding you back, including a Surf the Urge tool from Acceptance & Commitment Therapy to ride out cravings without willpower battles.
Is my data private?
Yes. Your habits are stored on your devices, never on our servers, and encrypted on your phone; there's no account. Coaching runs entirely on your device and never sends your habits or anything you write to a server. On Android, the app sends crash reports so we can fix bugs; they're built to leave out your habit names and anything you type, and you can turn them off in Settings. The Android app also uses Google's ML Kit for on-device AI, and ML Kit sends Google diagnostics. If you use a Wear OS watch, Google's watch connection also keeps a backup of your habits in Google's cloud. The privacy policy has the details.
Who makes Rewarding Habits?
A husband-and-wife team: Aspen, whose idea it was and who designed it, and Brandon, who built it. Profits help pay for their daughter Adelina's ongoing medical care.
Our Story
A Family Business With Heart
Rewarding Habits is built by Aspen & Brandon, a husband & wife team with a mission bigger than software.
It started when Aspen heard Dr. Andrew Huberman describe how unpredictable rewards drive lasting motivation. Her first plan was a jar: write little rewards on slips of paper, and draw one each time she completed a healthy habit. The jar became an app. She dreamed it up and designed it; Brandon added to it and wrote the code.
Our daughter Adelina was born with a congenital heart defect. She's had multiple heart surgeries, with more ahead. The profits from this app help pay for her ongoing medical care.
When you download Rewarding Habits, you're not just investing in your own growth. You're helping a little girl live a full life.
Thank you for being part of our story.